Overview: In this lecture, we will deepen comprehensive understanding of the concept of "media". Normally, "media" means "mass media" such as television, newspapers, magazines, radio, web news etc. However, due to the penetration of the Internet and the spread of PCs, mobile phones, smartphones, etc., It became "an era where anyone can become media" that can also receive and transmit information. Everyone was a media consumer and at the same time became a sender. Based on that, we learn the history and current state of mass media, the mechanism and features of new media services such as SNS, the current state of how individuals and organizations behave as media, and acquire basic knowledge on the media.
Aims: Media Study is generally regarded as a liberal arts subject, but the current media is based on IT. For those engaged in the media business, those from science and technology courses at universities and graduate schools stand out. Furthermore, in the case of research workers, the ability to transmit information as media itself is required. Therefore, it is the aim of this lecture to have students of Tokyo Institute of Technology acquire the basic knowledge and a culture of the media.
① Understand the basic concept of media. ② Understand that the mass media have undergone significant changes due to the appearance of the Internet. ③ Understand the current situation that all individuals and organizations became media. ④ Understand the basics of the business model of media. ⑤ Understand the importance of science journalism. ⑥ Understand the relationship among media, science and technology.
Personal Media, Internet, SNS, Mass Media, Smartphone, Advertising Business AR VR Meta
Specialist skills | Intercultural skills | ✔ Communication skills | ✔ Critical thinking skills | ✔ Practical and/or problem-solving skills |
Each class will be based on a face-to-face meeting. There is a possibility that guest lecturers will be invited to the class.
No textbook will be used, but reference books will be clearly indicated. PowerPoint, video, and audio will be used in class.
At the end of each class, you will be required to take attendance via Google Forms and submit a "Report" with your student ID number, affiliation, and name via T2SCHOLA. These two items will be considered for attendance and evaluation points.
In some cases, a Google Form survey will be conducted in class and the results will be used in class.
In addition, you will be asked to submit a report of at least 1,000 words at the end of the class. This will also be used for grading. The assignment for the report will be clearly stated in class.
Please refer to my interview here for reference.
https://educ.titech.ac.jp/ila/news/2020_04/058947.html
Course schedule | Required learning | |
---|---|---|
Class 1 | Introduction | Understanding of lesson policy |
Class 2 | What is media? | Understanding the concept of media |
Class 3 | The history of mass media and the Internet revolution | Understanding of relationship between mass media and the Internet |
Class 4 | The spread of mobile phones & SNS and the arrival of "everyone becomes media" era | Understanding about "everyone becomes media" era |
Class 5 | Media as business, Advertising business | Understanding of advertising industry and charging methods as a business model of media |
Class 6 | Science Journalism and Engineering Journalism | Understanding of science and technology journalism |
Class 7 | A summary on media studies | Understanding on media studies |
To enhance effective learning, students are encouraged to spend approximately 100 minutes preparing for class and another 100 minutes reviewing class content afterwards (including assignments) for each class.
They should do so by referring to textbooks and other course material.
Do not use any particular textbook. We plan to prepare print each time
"Understanding Media: the Extensions of Man" (Marshall · McLuhan) and others
Attend scores on attendance and reports.
Class participation point(Attendance and Assignment achievement) 70 points Report point 30 points
特になし
yanase.h.aa[at]m.titech.ac.jp
Should the number of applicants for this course exceed the limit, a lottery system will be used to determine which students are admitted. Be sure to attend the first class.