This lecture provides the foundations of "product service design", and deep understanding of Servititization of Mnufactures.
This lecture aims to foster the people who can create the innovative service in the new era of transformation of society and economy which is called servitization.
Understand deeply the fundamental knowledge and method for service design including the followings.
- Product Service System
- Servitization of Mnufacutures
Product Service System, Servitization , service characteristics, service dominant logic, service strategy, design thinking, service design
|✔ Specialist skills||✔ Intercultural skills||✔ Communication skills||✔ Critical thinking skills||✔ Practical and/or problem-solving skills|
lecture, group work, reports
|Course schedule||Required learning|
|Class 1||Course guide||Exercise of the part|
|Class 2||Product Service System||Exercise of the part|
|Class 3||Product Service System||Exercise of the part|
|Class 4||Product Service System||Exercise of the part|
|Class 5||Product Service System||Exercise of the part|
|Class 6||Servitization of Mnufacutures||Exercise of the part|
|Class 7||Servitization of Mnufacutures||Exercise of the part|
|Class 8||Closing||Exercise of the part|
Service Management: Operations, Strategy, Information Technology, James A. Fitzsimmon, McGraw Hill Higher Education
Handbook of Service Science (Service Science: Research and Innovations in the Service Economy), Carl J. Schramm他, Springer-Verlag
サービス・マーケティング原理, クリストファー ラブロック他, 白桃書房
サービス・サイエンスの展開―その基礎、課題から将来展望まで, ベルンド スタウス他, 生産性出版
Service Thinking: The Seven Principles to Discover Innovative Opportunities, Hunter Hastings, Jeff Saperstein, Business Expert Press
attendance, contribution to the class, and final report