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School of Engineering
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- 工学院，物質理工学院，環境・社会理工学院共通科目
- Liberal arts and basic science courses
- First-Year Courses
- School of Science
- School of Engineering
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- School of Computing
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School of Environment and Society
- Department of Architecture and Building Engineering
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- Graduate major in Technology and Innovation Management
- Common courses
- Liberal arts and basic science courses
- Academic unit or major
- Undergraduate major in Industrial Engineering and Economics
- Instructor(s)
- Inoue Yuki Nagata Kyoko Eko Heru Prasetyo
- Class Format
- Lecture / Exercise (Face-to-face)
- Media-enhanced courses
- Day/Period(Room No.)
- Mon1-2(W9-311) Thr1-2(W9-311)
- Group
- -
- Course number
- IEE.D201
- Credits
- 2
- Academic year
- 2024
- Offered quarter
- 1Q
- Syllabus updated
- 2024/3/14
- Lecture notes updated
- -
- Language used
- Japanese
- Access Index
-
Course description and aims
This course focuses on the basics of business administration (management strategy, marketing, accounting), and corporate economics. First, the instructor explains basic knowledge of business management with using a textbook. Next part is “accounting literacy” that includes lectures on CVP analysis and group work. In the final part, the third instructor explains the elements of business development, including the business plan and the application of the business canvas. It is followed by a discussion of the concept of platform-driven business and concludes with a case study.
Student learning outcomes
Students will develop the critical skills that individual should have in order to work effectively in business organizations and to lead teams and organizations successfully. Also, students will have better understanding of the connection between the courses in the Department of Industrial Engineering and Economics and the reality of corporate management. research.
Keywords
Business Administration, Corporation, Corporate Strategy, Capital Budgeting, Marketing, Accounting, Firm Value
Competencies that will be developed
| ✔ Specialist skills | ✔ Intercultural skills | ✔ Communication skills | Critical thinking skills | ✔ Practical and/or problem-solving skills |
Class flow
This class consists of three parts. Inoue teaches the first part with general topics of business management, Nagata teaches the second part: accounting literacy, and Eko teaches the last part which focuses on business development, especially digital platform and a case study about Uber Technology.
Course schedule/Required learning
| Course schedule | Required learning | |
|---|---|---|
| Class 1 | Basis of business management | Explaining the concept of business management |
| Class 2 | Theories of firm, strategic management, and organization | Explaining the concepts of theories of firm, strategic management, and organization |
| Class 3 | Theories of process management, organizational structure, and human resource management | Explaining the concepts of theories of process management, organizational structure, and human resource management |
| Class 4 | International management and marketing | Explaining important topics of international management and marketing |
| Class 5 | Presentation of part A | Presenting some topics relating taught concepts of business management |
| Class 6 | Lecture: Accounting literacy (1)：From funding to profit | Textbook (Takahashi et al. ) Chapter 2 |
| Class 7 | Lecture: Accounting literacy (2) Break even analysis | CVP analysis. |
| Class 8 | Business model analysis | Group discussion |
| Class 9 | Group work presentation (first half) | Presentation and evaluation of business improvement idea |
| Class 10 | Group work presentation (second half) | Presentation and evaluation of business improvement idea |
| Class 11 | Introduction to business plan | リーン・スタートアップ ムダのない起業プロセスでイノベーションを生みだす. エリック リース (著), 井口 耕二 (翻訳). Chapter 1 & 2. |
| Class 12 | Business canvass | ビジネスモデル・ジェネレーション ビジネスモデル設計書 (アレックス・オスターワルダー (著), イヴ・ピニュール (著), 小山龍介 (翻訳). |
| Class 13 | Digital platform and strategies | The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power. Michael A. Cusumano, Annabelle Gawer. Chapter 1. |
| Class 14 | Case Study: Uber Technologies | Students are expected to download and read case material via the WEB system. Read chapter 13 and 14 of the textbook before coming to class. |
Out-of-Class Study Time (Preparation and Review)
To enhance effective learning, students are encouraged to spend approximately 100 minutes preparing for class and another 100 minutes reviewing class content afterwards (including assignments) for each class.
They should do so by referring to textbooks and other course material.
Textbook(s)
"Introduction to business management learned from experience (2nd edition)" Yuhikaku PUBLISHING
Takahashi, Tanzawa, Hanaeda, and Miura, "Gendai Keiei Newmon" (text book in Japanese), Yuhikaku Books
Reference books, course materials, etc.
Class materials will be available in advance. at T2SCHOLA.
Assessment criteria and methods
Three instructors complete evaluations for their respective sections, calculating the total points weighted for class time to reach the evaluation.
Related courses
- IEE.D202 ： Basic Accounting
- IEE.D203 ： Marketing
- IEE.D302 ： Corporate Finance
- IEE.D301 ： Business Starategy and Organization
- IEE.C301 ： Management Information Systems
Prerequisites (i.e., required knowledge, skills, courses, etc.)
None
