Description
-This course focuses on employing ideas and communication to resolve the diverse issues troubling or improving our contemporary society. Several employees of Hakuhodo provide examples of their latest cases.
-The final outcome will be a "proposal report" that addresses a contemporary social issue.
Aims
-This course gives students numerous opportunities to share and discuss their impressions with other students, and then create their own ideas to resolve social issues.
-This course facilitates students’ ability to recognize a social issue, draw a vision, and make movements to resolve it.
Note
- Hakuhodo, founded in 1895, is a global top-ten integrated marketing solutions company.
https://www.hakuhodo.co.jp/
* This course is lectured only in Japanese.
At the end of this course, students will be able to:
1) [Recognize an issue] Realize connections between social issues and our daily lives.
2) [Draw a vision] Draw an attractive vision for involving stakeholders in order to resolve the problems.
3) [Make a movement] Create an idea and action framework in order to make sustained moves towards resolution.
✔ Applicable | How instructors' work experience benefits the course |
---|---|
Practical experience of the general instructor : (1)Hakuhodo Human Capital Development Division/Manager(2013-2018) (2)Hakuhodo Sei-katsu-sha Academy/Producer(2015-2019) (3)Hakuhodo Brand & Innovation Design/Directer(2020-) |
innovation, idea, social issues, problem solving, communication, SDGs
Specialist skills | Intercultural skills | ✔ Communication skills | ✔ Critical thinking skills | ✔ Practical and/or problem-solving skills |
The instructors are one general instructor and two guests. Lectures and Q&A sessions using "Zoom", and dialogue between students in the "Zoom Breakout Rooms".
Course schedule | Required learning | |
---|---|---|
Class 1 | Orientation for "Proposal Report" | Comprehend the goals of this class. |
Class 2 | (1) Recognize an issue | Learn how to ask yourself questions to get noticed from our daily lives. Think and realize connections between social issues and our daily lives. |
Class 3 | (2) Draw a vision | Create an attractive vision in order to resolve the social issues. Think and draw an attractive vision in order to resolve the social issues. |
Class 4 | (3) Make a movement | Comprehend ideas and action frameworks regarding issues and their solutions. Work together to create ideas and action frameworks regarding issues and their solutions. |
Class 5 | Three forces for "Proposal Report" | Learn how to create a proposal report using the three forces. |
Class 6 | Submission and sharing of "Proposal Report" | Pay attention to presentations and give feedback to each other. |
Class 7 | Reflections and outlook | Summarize efforts to address social issues. |
To enhance effective learning, students are encouraged to spend approximately 100 minutes preparing for class and another 100 minutes reviewing class content afterwards (including assignments) for each class.
They should do so by referring to textbooks and other course material.
No textbook is set. Think of daily lives as a textbook.
Not specified. Some materials used in class can be found on OCW-i.
1.Participation in class : 50%
2.Proposal Report : 50%
None required.