This lecture focuses on the management of intellectual property in corporate R&D and business development. The lecture is based on case studies, exercises and discussions on how to incorporate intellectual property strategies in the planning and implementation of R&D and business development.
By the end of this course, students will be able to:
1) Essential knowledge of the management of intellectual property in R&D and business development,
2) How to apply intellectual property management in the planning and implementation of R&D and business development strategies.
✔ Applicable | How instructors' work experience benefits the course |
---|---|
The faculty member has practical experience in consulting firms and a venture capital. In addition, experts in intellectual property management are to be appointed as part-time lecturers. |
Intellectual property right, patent, business strategy, data management
✔ Specialist skills | Intercultural skills | Communication skills | ✔ Critical thinking skills | ✔ Practical and/or problem-solving skills |
The lectures are given in an omnibus format: Each lecture is given by an expert on a set topic.
Course schedule | Required learning | |
---|---|---|
Class 1 | Guidance and introduction | Grouping for following exercise |
Class 2 | Open innovation and IP strategies | Lecture report |
Class 3 | IP and business strategies in the technological commoditization | Lecture report |
Class 4 | Design-driven innovation | Lecture report |
Class 5 | IP strategies in global firms | Lecture report |
Class 6 | The Antitrust Act and IP/standardisation strategies | Lecture report |
Class 7 | Group discussion and presentations | Groupwork assignment |
To enhance effective learning, students are encouraged to spend approximately 100 minutes preparing for class and another 100 minutes reviewing class content afterwards (including assignments) for each class.
They should do so by referring to textbooks and other course material.
None
Reference documents are to be circulated or projected at each class.
Evaluation will be based on lecture reports, group discussion and presentations, and the final report. Details will be given in the guidance.
No prerequisite
This lecture plan is a model case. Please check the lecture schedule of each academic year.