This lecture will provide the opportunity to learn about the basics of the strategic management and practice.
The aim is consists of three points, firstly to learn the basics of strategic management, secondly to learn how to investigate the business strategy, thirdly to experience the presentation of the original research.
This lecture provide relatively intermediate level theories, platform management and ecosystem management, for example.
The target of this lecture is to make the students constructing the capability to understand the basics of the strategic management and use the knowledge to their original research and presentation.
Strategic Management, Business Strategy, Platform Strategy
|✔ Specialist skills||Intercultural skills||Communication skills||✔ Critical thinking skills||✔ Practical and/or problem-solving skills|
This lecture requires the members of the class to prepare before the class using the reading assignment. The students make a presentation about both of the summary of the RA and original research.
|Course schedule||Required learning|
|Class 2||R&D Strategy||Reading Assignment|
|Class 3||Product Development Strategy 1||Reading Assignment|
|Class 4||Product Development Strategy 2||Reading Assignment|
|Class 5||Network Strategy||Reading Assignment|
|Class 6||Platform Strategy 1||Reading Assignment|
|Class 7||Platform Strategy 2||Reading Assignment|
To enhance effective learning, students are encouraged to spend approximately 100 minutes preparing for class and another 100 minutes reviewing class content afterwards (including assignments) for each class.
They should do so by referring to textbooks and other course material.
Participation 70%, Contribution to the lecture 30%