The significance of Service function is growing at the various situations of society and business.
This lecture provides fundamental knowledge to innovate services scientifically.
We study about the following items through reading original academic papers.
・Pattern of service innovation
・Service Marketing
・Servitization
・Smart Community
service innovation, service marketing, servitization, service dominant logic, smarter city
✔ Specialist skills | Intercultural skills | Communication skills | ✔ Critical thinking skills | ✔ Practical and/or problem-solving skills |
lecture, group work, reports
Course schedule | Required learning | |
---|---|---|
Class 1 | Couse guide | Exercise of the part |
Class 2 | Service, Innovation, and Service Innovation | Exercise of the part |
Class 3 | Service, Innovation, and Service Innovation | Exercise of the part |
Class 4 | Patterns of Service Innovation 1 | Exercise of the part |
Class 5 | Patterns of Service Innovation 1 | Exercise of the part |
Class 6 | Patterns of Service Innovation 2 | Exercise of the part |
Class 7 | Patterns of Service Innovation 2 | Exercise of the part |
Class 8 | Closing and Summary | Exercise of the part |
none
Ian Miles, Patterns of Innovation in Service, IBM Systems Journal, Vol.47, No.1, 2008
John Besant and Andrew Davies, Managing Service Innovation, DTI Occasional Report No.9,
Abernathy, W. J. and Utterback, J. M. “Patterns of Industrial Innovation”, Technology Review, 80(7), 40-47, 1978
Barras R. “Towards a Theory of Innovation in Services”, Research Policy,15(4), 161-173, 1986 (Reverse Product Life Cyclye)
Hayes, R.H., and Wheelwright, S.C. , Restoring our Competitive Edge: competing through manufacturing, John Wiley & Sons, New York., Hayes & Wheelwright, 1984 (Product Process Matrix)
Pavitt, K. (1984) “Patterns of technical change: towards a taxonomy and a theory”, Research Policy, 13, 343-373.
Miozzo, M. and Soete, L. “Internationalisation of services: a technological perspective”, Technological Forecasting and Social Change, 67, 159-185.
Hetrog P.D., KNOWLEDGE-INTENSIVE BUSINESS SERVICES AS CO-PRODUCERS OF INNOVATION, International Journal of Innovation Management, Vol. 4, No. 4 (December 2000) pp. 491–528
Bruce Tether and Jeremy Howells, Changing Understanding of Innovation in Services, DTI Occasional Report No.9
attendance, contribution to the class, and final report
Proactive attitude